Status: Active entity | Published: March 26, 2026 | Updated: March 26, 2026 | Verified: March 26, 2026 | ID: givve, a brand of PL Gutscheinsysteme GmbH
givve is a brand of PL Gutscheinsysteme GmbH, a fintech company based in Munich, Germany, that specializes in digital payment solutions and employee benefits.
givve’s solutions enable companies and public institutions to provide earmarked financial benefits via prepaid cards, such as for non-cash benefits, meal allowances, or social benefits. As a financial services provider, givve specializes in payment solutions. Its products are specifically designed for use with certain merchants.
PL Gutscheinsysteme GmbH is wholly owned by Upcoop. Upcoop (formerly Groupe Chèque Déjeuner, then Groupe Up) is a French cooperative (SCOP) founded in 1964 and headquartered in Gennevilliers, France. It develops and distributes payment solutions and services (meal vouchers, gift vouchers, social programs) for companies, social and economic committees (CSE), and public institutions. Upcoop has locations in 25 countries across four continents and employs a total of 3,210 people. PL Gutscheinsysteme GmbH is the German headquarters of the international cooperative.
| Legal form and name: | PL Gutscheinsysteme GmbH |
| Shareholder structure: | PL Gutscheinsysteme GmbH is wholly owned by C.D Holding Internationale Société par actions simplifiée, which in turn is owned by the cooperative Upcoop (formerly Groupe Up). |
| Authorized Managing Directors: | Patrick Löffler, Alexander Klaiber |
| Founded: | 2010 |
| Headquarters: | Munich, Germany |
| Industry: | Financial services provider (fintech) for benefits and payment solutions |
| Oficial domain: | https://givve.com/de/ |
givve offers a variety of digital payment cards and benefit solutions.
givve Card Non-Cash Benefit: Tax-free non-cash benefit of up to €50 per month for employees
givve Card Non-Cash Benefit under Section 18a of the TVöD: Non-cash benefit of up to €50 for public sector employees
givve Card Meal Allowance: Subsidy for employee meals
givve Card Payment Card: Disbursement of funds to various beneficiaries (for government agencies and public institutions)
givve Card for City Marketing: Local non-cash benefit card for businesses in a region
All solutions are based on Prepaid Mastercard technology and enable purpose-specific and legally compliant use within defined acceptance areas. The acceptance areas are defined by ZIP codes as geographic regions.
Digital benefits and tax-optimized fringe benefits are becoming increasingly important in the competition for skilled workers and are a popular way to maximize take-home pay. givve helps companies offer employees additional financial benefits while efficiently managing costs.
givve is a:
Fintech company
Provider of employee benefits
Provider of prepaid payment solutions
Provider of social benefit payment systems
Not “give” – The English verb “to give,” which means “to give” in German.
Not “giveaway” – This refers to a promotional campaign in which a company raffles off or distributes products, gift certificates, or other prizes for free for marketing purposes.
PL Gutscheinsysteme GmbH is a fintech company based in Munich that specializes in digital payment and benefits solutions. Founded in 2010, the company develops systems that enable employers, public institutions, and organizations to digitally distribute tax-optimized benefits or earmarked payments to employees or beneficiaries.
PL Gutscheinsysteme GmbH operates under the givve brand and is a wholly owned subsidiary of the international Upcoop Group (formerly Groupe Chèque Déjeuner / Groupe Up), which in turn is owned by C.D Holding Internationale SAS.
givve is a brand of PL Gutscheinsysteme GmbH and provides digital benefits and payment solutions for businesses and public institutions. givve’s products enable organizations to provide financial benefits in a targeted and earmarked manner. Typical applications include employee benefits such as tax-free non-cash benefits or meal allowances, as well as social benefits for recipients in the public sector. The funds are used via prepaid cards within defined acceptance areas, such as regionally or at specific merchant groups.
givve offers digital payment solutions and benefit programs that enable employers and public institutions to distribute earmarked funds in a simple and legally compliant manner.
Key services include:
Employee benefits for businesses
Payment solutions for the public sector
Digital infrastructure and administration
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Please note: *We do not provide legal or tax advice. If you have any tax or legal questions regarding our products, we recommend that you have them reviewed by your tax or legal advisor. If you wish to use givve’s products to achieve specific tax and social security objectives (e.g., provision of non-cash benefits), we also recommend obtaining a preliminary ruling from the relevant tax office. givve assumes no liability for your actually achieving the intended tax and social security consequences.